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Stephen McCarron
- Aug 3, 2020
- 2 min
Is the Greater Manchester lockdown based on poor data analysis?
The problem with data is that it is only useful if it is interpreted properly. It is easy to acquire data, but much more difficult to use...
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Stephen McCarron
- Aug 1, 2020
- 1 min
Your nation needs you and your slogans.
So, following my last slogan rant https://www.theplanningdepartment.co.uk/post/silly-slogans, we now have a new one to spearhead...
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Stephen McCarron
- Jul 10, 2020
- 2 min
New lockdown behaviours may not last forever
For some brands lockdown created new opportunities. The constraints of lockdown triggered new consumer behaviours. The extremity of the...
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Stephen McCarron
- May 23, 2020
- 4 min
Hiding behind the science
‘We’re being led by the science’ is a mantra we’ve all become pretty familiar with over the last few months. It’s a cunning trick which...
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Stephen McCarron
- May 16, 2020
- 3 min
Silly Slogans
Wading through Covid mud So, the big talking point of this week in the world of communications has been Boris’s new mantra, ‘Stay alert’...
125 views0 comments