Blog | The Planning Department

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Steve McCarron

Nov 2, 2020
0 min

The Power of Cognitive Diversity

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Is the Greater Manchester lockdown based on poor data analysis?

Steve McCarron

Aug 3, 2020
2 min

Is the Greater Manchester lockdown based on poor data analysis?

The problem with data is that it is only useful if it is interpreted properly. It is easy to acquire data, but much more difficult to use...

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Steve McCarron

Aug 1, 2020
1 min

Your nation needs you and your slogans.

So, following my last slogan rant https://www.theplanningdepartment.co.uk/post/silly-slogans, we now have a new one to spearhead governme...

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New lockdown behaviours may not last forever

Steve McCarron

Jul 10, 2020
2 min

New lockdown behaviours may not last forever

For some brands lockdown created new opportunities. The constraints of lockdown triggered new consumer behaviours. The extremity of the t...

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Steve McCarron

May 23, 2020
4 min

Hiding behind the science

‘We’re being led by the science’ is a mantra we’ve all become pretty familiar with over the last few months. It’s a cunning trick which h...

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Steve McCarron

May 16, 2020
3 min

Silly Slogans

Wading through Covid mud So, the big talking point of this week in the world of communications has been Boris’s new mantra, ‘Stay alert’ ...

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